From 21st April, Google has changed its algorithms to favour sites that are mobile-friendly on mobile searches. This means that if your website is not mobile-friendly, you will see your ranking drop. And with smartphone searches due to outnumber desktop searches by nearly 2 billion by the end of this year, you could lose potential customers.
Are you still considering whether your company requires a website? Maybe you are concerned about the costs or you are thinking about temporarily using an e-commerce site instead?
We firmly believe that in today’s marketplace, a website is an essential aspect of any business. Here are 5 reasons why: